REAL ESTATE
73% of homeowners say that they are more likely to list with a real estate agent who uses video. Unfortunately, only 9% of agents create listing videos.
LocalTOMA could possibly be the perfect fit
for realtors who need:
• REACH their local market
• Promote their name/brand to build recognition
• Promote the properties they represent to the local community
• Have the ability to effectively promote Open-House's to actual potential buyers
REAL ESTATE STATISTICS
• In 2018, video grEw nearly 30% to $27.82 billion. That means video ad spending maDe up 25% of US digital ad spending.
• Real estate listings with videos receive 403% more inquiries than those without videos.
• 85% of buyers and sellers want to work with an agent who uses video as part of their marketing efforts.
• Homes listed with video get four times the inquiries of homes listed without video.
• YouTube receives over 1 billion users per month, who watch over 6 billion hours of video.
• Videos increase people’s understanding of your product or service by 74%.
• One-third of all online activity is spent watching video.
• 90% of users say that seeing a video about a product is helpful in the decision process.
• It is 50x easier to achieve a page 1 ranking on Google with a video, than without.
• Of homebuyers who use video in their search, 86% use it to research a particular community, while 70% use it to tour the inside of homes.
SOURCE: DigitalSherpa, eMarketer, NAR, YouTube, Google, Forrester Research
